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How to use SPSS for Marketing Statistical Analysis: T-testing

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Performing a T-test

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Click the “Analyze” tab in the upper left hand corner as seen in Figure 1.

Click on “Compare Means.”

Click “One Sample t-test.”

Move the dependent variable over using the arrow in the middle of the screen as seen in Figure 2.

Fill in the test value spot with the average of the population.

Click “OK.”

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