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crwdns2944351:0crwdnd2944351:0How to use SPSS for Marketing Statistical Analysis: T-testingcrwdnd2944351:0crwdne2944351:0

crwdns2933797:0Jacob Dungancrwdnd2933797:0crwdne2933797:0

crwdns2936043:0crwdne2936043:0 crwdns2933505:0crwdne2933505:0 Jacob Dungan

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Introduction
These instructions will show how to use the computer program Statistical Package for the Social Sciences (SPSS), a software system used in analysis of data, for analyzing statistics in Marketing and other disciplines . They will show how to do a sample t-test, when given a set of data. Users will be able to tell if the data is significant. This test will be most useful to people with a basic background in statistical analysis and research methods.