Why would I have to sign into icloud everything time I start my phone?

Hello everyone. A coworker just bought a new iPhone 11 from Best Buy. She set it up and everything seems to work normally, except when she restarts the phone it boots to a setup screen, asking her to sign back into iCloud and even select a backup. All in all it only takes a minute, there is no loading or downloading from iCloud.

It’s a weird problem that I’ve never encountered before. I originally thought that maybe the restore wasn’t finished, but she’s had the phone for a week now and it’s still doing it. The only thing I thought to suggest is wiping the phone and starting a new restore.

Has anyone else seen this issue? TYIA.