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crwdns2944351:0crwdnd2944351:0NBC Kentucky Derby Brooch Teardowncrwdnd2944351:0crwdne2944351:0

crwdns2933797:0Justin Sinichkocrwdnd2933797:0crwdne2933797:0

crwdns2936043:0crwdne2936043:0 crwdns2933505:0crwdne2933505:0 Justin Sinichko

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Introduction
Tour NBC's custom Brooch for the 2018 Kentucky Derby. It's connected (wifi + twitter) with a galloping horse, lights, and internal accelerometer.
This custom Brooch for the 2018 Kentucky Derby was a collaboration between NBC and Viget. What does it do? It is connected jewelry activated by social engagement on the #WatchMeNeighNeigh Twitter hashtag. The brooch comes to life in real-time (just tweet with #WatchMeNeighNeigh) with an animatronic gallop and background lights.
Bill of materials?
- Custom PCB
- Lights
- Servo
- Accelerometer
- Wifi module
- Battery
- 3D printed enclosure
- Paint, rhinestones, super glue